
PROFESSIONAL
AREAS OF EXPERTISE
Brand Management
Product and Service Line Marketing
Digital Marketing (SEO/SEM/SEA)
Social Media Platforms and Strategy
Business Development
Revenue Road Map
Budget Management
Project Management
Google AdWords
Team Management
Presentation and Group Leadership
Copywriting and Editing
Promotions and Campaigns
Proposal Writing
PR / Crisis Communications
Reputation Management

BRAND MANAGEMENT
MARKETING & ADVERTISING
COMMUNICATIONS
AUDIENCE DEVELOPMENT
I'M
peter setaro.
PS
AWARD-WINNING MARKETER WITH 20 YEARS CPG, HEALTHCARE, B2B, HIGHER EDUCATION, BANKING AND GOVERNMENT EXPERIENCE IN AGENCY SETTINGS, AN INTERNATIONAL ENTERPRISE AND LEADING A NON-PROFIT.
SEEKING IMMEDIATE POSITION TO LEVERAGE BRAND MANAGEMENT, AUDIENCE ENGAGEMENT, STRATEGY AND PLANNING TO DRIVE ROI AND RESULTS.
PORTFOLIO
BRANDS TO KNOW. SEE MORE >

Experience
2011 - PRESENT
CONSULTANT
Brand Marketing Specialist
Create pathways to new patrons and customers for For Good organizations.
2018 - PRESENT
PETPALS OF SOUTHERN NJ
Executive Director
Organizational leader overseeing financial, marketing and client-care services.
2011 - 2017
OXFORD COMMUNICATIONS
Account Management Supervisor
Client counsel, brand strategy, team and agency resource management, P&L responsibility for $MM book of business.
2008 - 2011
NAI GLOBAL
Director of Marketing & Public Relations
Brand resource for global enterprise, team leadership and direction, internal and external communications management.
2002 - 2008
PRINCETON PARTNERS
Senior Account Executive
Public relations and advertising AE working with banking, B2B and healthcare brands; oversee intern and junior team training.
1999 - 2001
NADOK INTERNATIONAL
Communications Director
Content development for pharmacy e-commerce platform, presentation and public relations copy creation.
MORE ABOUT ME
Here's what I can offer your team: I am a brand strategist who offers clear direction, research-based planning, active listening and crisp communication skills to every brand I interact with. I leverage years of cross-discipline and industry knowledge for every project, and excel at identifying and interacting with key audiences across multiple platforms.
Intrigued? Here's a little more about me:
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I successfully deliver on KPIs, especially topline and bottom line business results; I have a demonstrated ability to take high-level objectives and leverage data to draw out insights carried through to execution.
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I connect the digital and online world with offline channels to engage people wherever they are — truly human-to-human marketing.
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I can spot talent and guide team members to be their best selves within the organization.
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I have a proven savvy in delivering in parallel across multiple projects and ability to prioritize resource allocation based on business needs and ROI; I am decisive under pressure and tight deadlines.
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I am adept at creating and executing content development campaigns, utilizing a complete, in-depth understanding of web tools, trends, and business models to raise an organization's visibility and social media profile across social spaces.
Call me and let's discuss what I can do for you.
CONTACT
Looking for a highly-motivated, creative strategist with experience in brand development and crafting successful marketing and advertising campaigns? Let's talk.
Tel: 1.732.642.6026